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Walkerville Brewing Company
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Letterforms and photo imagery identifying Windsor, Ontario's, first microbrewery are drawn from the border city's rich heritage of brewing and distilling. Walkerville, once a suburb and now just minutes from downtown Windsor, was home to Canadian Club whiskey, a handful of breweries, and more than a few bootleggers. Found photos from a circa-1889 brewery of the same name communicates the new company's core brand value — tradition. Reactor's word marque is comfortably nostalgic and vividly athletic — a visual ambassador between the past and present.